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Fits like a glove, 2

Campaign
Agency Network: 
Published/Aired: 
April 2015
Volkswagen:  Fits like a glove, 2

Description

Print advertisement created by 1DA, Portugal for Volkswagen, within the category: Automotive.

Caption

Fits like a glove but compromises performance.
Volkswagen Original Parts.

Advertising Agency: 1DA, Lisbon, Portugal
Creative Director: Jorge Coelho
Art Director / Illustrator: Nuno Gomes
Copywriter: Tiago Pereira
Account Executive: Madalena Santa Marta
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damnson's picture

Forced.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

evjenko's picture

"Original parts" seems like new trend

evjenko
Activity Score 22
Arkadiusz's picture

What's new in it?

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

evjenko's picture

people desire to do smth with it. like with "don't ... and drive"

evjenko
Activity Score 22
Arkadiusz's picture

Yes, but persuading the use of original parts is quite old idea.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

kleenex's picture

Concept fail.

kleenex
Activity Score 58797
Web Designer/Developer
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