Description
Print advertisement created by DDB, Italy for Volkswagen, within the category: Automotive.
Don’t complicate your work. Volkswagen Genuine Parts.
Creative Director: Luca Albanese, Francesco Taddeucci
Art Director: Alessandro Campani
Copywriter: Stefano Guidi
Photographer: Sven Glage
The result, while not horrifically bad, is as mediocre a campaign as you're likely to find on adsoftheworld this year. It's tough to hate the ads because they don't generate enough emotion for that kind of passion.
Extremely dragged... And done a zillion times. At least don't kill it for good brands.
And then GOD said...
Let there be creativity!!!

Don't complicate your ad. Go back to Volkswagen genuine advertising.

Simple

Bruttissima.
Doesn't make sense - complicating your work as a diver would be to not use an oxgen tank, not having a game of fencing.
Very poor work considering how good VW ads usually are.
I will give a "Bickov" comment cause u guys left me without words.
"very bad"

ummm. wheres the vehicle?

nice