Camel
Description
Print advertisement created by Kaffeine, Ukraine for Volkswagen, within the category: Automotive.
Volkswagen Turbo Diesel Injection. Less fuel consumption with added engine power.
Creative Directors: Anze Jereb, Dima Tsapko
Art Directors: Dima Tsapko, Roman Davydyuk
Copywriter: Nadya Skrynnyk
Illustrator: Roman Davydyuk
Highest Rated
It really gets annoying when people start clamoring Done! Done before! Nothing New!....... Who cares if it's been done if the NEW execution is still good?!?
I like it. But then again I might be biased, because I love Dima's work in general.
Good job, guys!
How many times are we going to see car ads putting cheetah spots on other animals? This has become quite the low-hanging fruit.
Are there any certain examples?
I cant think of any off the top of my dome, but your right about the animal kingdom juxtaposition thing...art direction looks good for their idea though.
Done!!! Tiiiiime ago for AUDI TV, a kiss between cheeta and camel... conclusion: nothiing new!
Done!!! Tiiiiime ago for AUDI TV, a kiss between cheeta and camel... conclusion: nothiing new!
I think that it depends on the target...it doesn't matter about it being a "new idea". I'm not going to know a whole bunch of ads from a time ago....and those who aren't even into ads will know even less...
I'm still trying to understand the camel-cheetah tho...
It really gets annoying when people start clamoring Done! Done before! Nothing New!....... Who cares if it's been done if the NEW execution is still good?!?
I like it. But then again I might be biased, because I love Dima's work in general.
Good job, guys!
already done several times :
http://www.joelapompe.net/2007/10/23/mixed-animals-animaux-mixes-part9/
target archived .
"If you are irritated by every rub, how will you be polished?"
— Rumi
this is overly done.
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I don't even want to try to get it. Camels and cars? Africa and Germany? Camel on the savannah? Camel wanting meat? No on so many levels.
I'll try to be simple and clear -- camel is economic and endurable, cheetah is fast and powerful. That explains the Turbo Diesel Technology at the full extent.
One one those "A cheetah don't change it's advertising" hahahahahhaha - best *Believe Dat*