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Amsterdam

Campaign
Agency Network: 
Published/Aired: 
April 2011
Volkswagen:  Amsterdam

Description

Print advertisement created by TRY, Norway for Volkswagen, within the category: Automotive.

Caption

Fill the tank with a trip from Oslo to Amsterdam

Advertising Agency: TRY Advertising Agency, Oslo, Norway
Creative Directors: Thorbjørn Ruud, Petter Bryde
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Photographer: Thomas Bråten
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Highest Rated

YJ's picture

I agree, the visuals are incredible. I also really like the campaign.

Tommy, to me, what they are saying is that on one tank of gas you can go from Oslo to Amsterdam/Paris/St. Petersburg.

YJ
Activity Score 376
Art Director
TommyO's picture

I don't get it (Though I like the visuals on all ads of this campaign).

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

YJ's picture

I agree, the visuals are incredible. I also really like the campaign.

Tommy, to me, what they are saying is that on one tank of gas you can go from Oslo to Amsterdam/Paris/St. Petersburg.

YJ
Activity Score 376
Art Director
mr.x's picture

Yes, that is what the copy is saying. But what is the visual trying to say? I have no clue..

mr.x
Activity Score 998
Forsbergs Skola
gioborde's picture

Though visuals are nice, the execution of the concept takes a complicated twist, Tulips for amsterdam, eiffel tower for paris.. it doesnt communcate the concept in a good way.

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

ooops's picture

Yes, it is quite interesting for this version, all the way to Amsterdam. But not for Paris and St.Peterburg. :D

ooops
Activity Score 448
Other
Themadartist1972's picture

rubbish ! it can be anything ! i donnow why people are still posting anything on this site

Themadartist1972
Activity Score 323
Art Director at Euro RSCG 360
carolynjane's picture

am I to assume the watery-ness is meant to rep the 'tank'?

carolynjane
Activity Score 18
Art Director
carolynjane's picture

am I to assume the watery-ness is meant to rep the 'tank'?

carolynjane
Activity Score 18
Art Director
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