Tangled Music, MJ

Agency Network: 
May 2017
VIVA Bahrain: Tangled Music, MJ


VIVA Bahrain launched the new BOSE wireless headphones, offering it to their customers by simply adding it to their existing mobile plan. To highlight the advantage of wireless headphones we showed trending, chart-topping music artistes, completely tangled up just like wired headphones with a rather frustrated expression. The artistes have been carefully chosen to represent different genres of music and are instantly recognizable because of their signature stage costumes and other eccentricities which will be highlighted by virtue of the visual execution.

Print advertisement created by Ogilvy, Bahrain for VIVA Bahrain, within the category: Electronics, Technology.

Advertising Agency: Memac, Ogilvy, Bahrain
Regional Creative Director: Paul Shearer
Creative Director: Simon Impey
Senior Art Director: Mukesh Jadhav
Senior Copywriter: Divyan Kriplani
Illustrator: Mark Gmehling
Client Services Director: Daniel Shepard-Smith
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