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Hanger, 1

Campaign
Agency Network: 
Published/Aired: 
March 2009
Vitasnella:  Hanger, 1

Description

Print advertisement created by Euro RSCG, Italy for Vitasnella, within the category: Non-Alcoholic Drinks.

Caption

You'll want to wear nothing but your body.

Advertising Agency: Euro RSCG, Milan, Italy
Creative Directors: Erick Loi, Dario Villa
Art Director: Tiziana Dimolfetta
Copywriter: Anna Triolo
Photographer: Emilio Tini
Mock Up Artist: VOLUME 14 Milan
Digital Artist: COWBOYS Milan
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Highest Rated

Guest's picture

love the comment by the first post. is it selling hangers or bottled water. couldn't have put it better!

Guest
Guest's picture

Is this ad trying to sell bottled water or hangers? I'm confused.

Guest
ivan's picture

They are selling the girl. ;)

ivan
Creative Director at Ads of the World
Adaddicted's picture

Absolutely ; ))

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

sirvan's picture

I love the AD. But the concept is confusing.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

just write's picture

confusing copy....

just write
Activity Score 651
Copywriter at Banyantree communications
Emran Hayat's picture

hot models but cold campaign

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Guest's picture

really nice art-direction, all of 'em

Guest
Guest's picture

love the comment by the first post. is it selling hangers or bottled water. couldn't have put it better!

Guest
shahidali's picture

it is really sarcastic when the instruction above the comment box say "Be respectful and helpful" and then posts these kind of ads. why on earth do u need a naked woman to sell a petty bottle of water. she has better utility so does the bottle. excuse the water.
after a pause, i find the ads quite useful. if i don't see these, how do i know how bad a professional group can be.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

Bob08's picture

Another italian minaral water has a young beauty (Miss Cristina Chiabotto) as testimonial who says: "Cleaned inside, beautiful outside."
So if the italian women are so silly to believe that drinking water they'll be like Carla Bruni, it is right that italian adv be like this.

Bob08
Activity Score 749
michelangelo's picture

nudity is perfection as the creator intended. the mineral water is perfection as nature could offer

michelangelo
Activity Score 660
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