Advertisement
Log in to post comments
Yr's picture

don't get the Ivan's copy: "Play healthier", maybe - "play harder"?

Yr
Activity Score 168
Copywriter
Yr's picture

ah (: it's ok

Yr
Activity Score 168
Copywriter
ivan's picture

Sorry, I fixed it.

ivan
Activity Score 12
Creative Director at Ads of the World
mayhem's picture

Ivan, I think the headline for this ad is "Sweat for Real." Play at the YMCA. Not "Sweat harder" like you wrote on the bottom of the ad.

Btw, I like the ad.

mayhem
Activity Score 126
Art Director
washiam's picture

oh dears, it's me? :P

washiam
Activity Score 443
Art Director
JamurPutih's picture

what is this YMCA anyway?

JamurPutih
Activity Score 263
Art Director |

end of joy, enjoy

sloppy4's picture

yr's cut and paste description is generous at best. is actually a series of low ball, down scale gyms, sometimes with transiant-type hotels attached, where historically, gay men would meet and hook up in the bathrooms. also made famous by the very gay late 70ssinging sensation the "village people," who had a giant and annoying sing-a-long and dance along hit called "YMCA." take a look jamur...

http://www.youtube.com/watch?v=Y-CQbArqwhs

sloppy4
Activity Score 1492
Have Heart's picture

Ah, with line "Sweat for real" these ads make sense. But why does there stand "Sweat harder" under the image?!

Have Heart
Activity Score 922
Art Director
Yr's picture

The Young Men's Christian Association ("YMCA" or "the Y") is a world-wide, largely nonsectarian and apolitical social movement with a special emphasis on community development and young people. It uses a holistic approach to individual and social development encompassing spiritual, intellectual and physical methods. This approach is symbolised by the inverse red triangle used by YMCAs around the world representing the YMCA mission of building a healthy spirit, mind, and body.

Yr
Activity Score 168
Copywriter
Yr's picture

by the way - also (or even) good for PS2

Yr
Activity Score 168
Copywriter
Have Heart's picture

Nope, would be deadly boring as ad for PS2.

Have Heart
Activity Score 922
Art Director
kalpesh78's picture

the other ad is better...

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

Spanky's picture

F

Spanky
Activity Score 4899
Other
mlapoint's picture

i like these ads, they are merely encouraging people to get off their duffs and break a sweat. nice.

mlapoint
Activity Score 47
Art Director |

www.lapointdesign.com

fauxjebus's picture

Yes that's their intent. But how many kids do you know that would look at this poster and really think about it's message and make a conscious decision not to go home and play Gears Of War tonight?

fauxjebus
Activity Score 500
Art Director at WAX
sam4grafix's picture

the other one is good :D

sam4grafix
Activity Score 94
Art Director at IMPACT BBDO, DUBAI |

ITS ALL BEEN DONE!

Maxwedge's picture

Yeah they work, but so does a mule.

Maxwedge
Activity Score 558
Art Director |

== Bring back fags, lard and the biff.

Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement