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Multifocal Lens, Woman

Campaign
Agency Network: 
Published/Aired: 
April 2011
Varilux:  Multifocal Lens, Woman

Description

Print advertisement created by Publicis, Brazil for Varilux, within the category: Personal Accessories.

Caption

See From Any Distance. Varilux Multifocal Lens.

Advertising Agency: Publicis Brasil, São Paulo, Brazil
Creative Directors: Hugo Rodrigues, Kevin Zung
Art Director: Antonio Correa
Copywriter: Gustavo Alves
Illustrator: Antonio Correa
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Highest Rated

Nike Diesel's picture

That's one hardcore visual for a product like this :)
I really dig this, both idea and execution. Great work!

Nike Diesel
Activity Score 13718
Art Director
Nike Diesel's picture

That's one hardcore visual for a product like this :)
I really dig this, both idea and execution. Great work!

Nike Diesel
Activity Score 13718
Art Director
freakads's picture

The packshoot is confusing. It is not new, esher did first, than another artist, than smart for two, now this guys. But I like. Good not brilliant ad.

freakads
Activity Score 9
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