Agency Network: 
February 2013
University of Maryland:  Career, 3


It’s hard to imagine a business school coming out and talking about [advertising] something other than professors, curriculum and academic rankings. But that’s exactly what we did. We knew that to really connect with today’s potential students we had to stand out in this sea of sameness with a message unique to us. Our message was that beyond the quality professors and top rankings we had the largest, most powerful network in the D.C. region. And this network held major influence on how these students could get ahead in the real world of business. It all came to life with intelligent and thought-provoking headlines and a visual treatment that was decidedly modern and sophisticated.

Print advertisement created by Carton Donofrio Partners, United States for University of Maryland, within the category: Education.

Advertising Agency: Carton Donofrio & Partners Baltimore, USA
Creative Director: Michael Neiderer
Associate Creative Director / Art Director: Jon Leon
Copywriters: Brad Londy, Michael Neiderer, Joe Pistone, Jon Leon
Retoucher: Chris Bodie
Photographer: Steve Belkowitz
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Highest Rated

raynold's picture

i agree with you

Activity Score 332
Shawali's picture

Looks more like an ad for a fashion store than an University...

Activity Score 8408
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!!

kleenex's picture

I fully agree.

Activity Score 57557
Web Designer/Developer
raynold's picture

i agree with you

Activity Score 332
johnanderson's picture


Activity Score 167
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