Description
Print advertisement created by Lowe, Indonesia for Unicef, within the category: Public Interest, NGO.
See what you can switch on, when the screen is off.
Unicef
Executive Creative Director: Din Sumedi
Creative Director: Ferly Novriadi
Art Director: Tania Huiny
Copywriter: Ferly Novriadi
Retoucher: Alexander Loppies
Photographer: Anton Ismael
I like this ad most among the three.It somehow reflects the situation in South East Asia in general and Indonnesia is a typical coutnry, population is booming every second , electricity is always on high demand.
Love the insight! Love the campaign. When i saw the thumbnail i thought it would be a campaign about domestic violence though!
http://twitter.com/royschellekens
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Good insight. Delivering the idea perfectly.
Effective ad indeed.
Write a wise saying and your name will live forever – Anonymous.
best of the three actually ... Message passes straight to the aim
I got the message clearly and it brought warmth in me. Great copy too!
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