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Extinct, 1

Campaign
Agency Network: 
Published/Aired: 
May 2008

Description

Print advertisement created by FCB, South Africa for Ultraoptec, within the category: Electronics, Technology.

Advertising Agency: Draftfcb Johannesburg, South Africa
Creative directors: Rob Mclennan, Adam wittert
Art directors / Copywriters: Olivia Tesson
Illustrators: Olivia Tesson
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BOOBJOB LOOBCANNON's picture

It's very subtle, perhaps too subtle. But I dig it.

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

the Pun-isher's picture

I like the bird one better. But who looks for lizards and frogs with a binoculars/telescope(or whatever the thing is called).

the Pun-isher
Activity Score 228
all brand no flakes
crazydave's picture

It's a spotting scope, it's used for spotting any animal from a hide.

crazydave
Activity Score 114
BOOBJOB LOOBCANNON's picture

He's got a point though, bird spotting is more commonly associated with telescopes and binoculars.

It definitely wouldn't work with a sea creature though.

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

zmekyus's picture

yeah man i think it takes a while and i am still wondering if i got it right..

zmekyus
Activity Score 120
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