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CA

Campaign
Agency Network: 
Published/Aired: 
December 2010
tvn:  CA
tvn Print Ad -  CA

Also From This Campaign 3

Description

Print advertisement created by Lowe, Chile for tvn, within the category: Media.

Caption

Shorter commercial breaks. TVN Channel.

Advertising Agency: Lowe Porta, Santiago, Chile
Executive Creative Director: Kiko Carcavilla
Creative Directors: Cristian Kemp, Sebastián Collantes
Copywriter: Sebastián Collantes, Kiko Carcavilla
Art Director: Cristian Kemp
Account manager: Claudia Delavenne
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Guest's picture

BRILLIANT !!!

Guest
Guest's picture

nice

Guest
jackmancer2017's picture

Lovely idea. I like it. Just wondering though, will those brands allow their logo to be used like this?

jackmancer2017
lessismore's picture

they can not say anything in that case

lessismore
Activity Score 251
Graphic Designer
LeeHarvey's picture

They should be darn happy with it! Everyone will fill in the blanks, it's kind of subliminal advertising, or 'adverteasing'.
Nice campaign!

LeeHarvey
Activity Score 3045
Creative Director
velle's picture

i totally agree!
somehow, id still be interested to know if the agency gets any kind of feedback from the brands they use

velle
Activity Score 1550
Copywriter
Guest's picture

Déjà vu! Déjà vu!
Playing with the logo has been done at least a zillion times.
In fact I have seen this kind of an ad in an award annual I guess. Exactly similar.

Guest
Hiperion's picture

Show us...

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Guest's picture

And what is "exactly similar", pray?

Guest
Guest's picture

good one!!

Guest
Guest's picture

if not done before it's surely gold

Guest
Janae's picture

simple and very effective! great one.

Janae
Activity Score 385
Oblabla's picture

i don't know why i don't like that one..

Oblabla
Activity Score 298
copywriting trainee at Reputation/Publicis/Leo Burnett Copenhagen |

Oblabla.wordpress.com

Girlfireice's picture

nice

Girlfireice
Activity Score 254
Copywriter at Trainee
Guest's picture

good concept simply and creative

Guest
Guest's picture

cute.

Guest
Guest's picture

I really like it ! Simple and effective, but I also have the impression that it has already been done. Don't know where ? when ?

Joe La Pompe, please help us!

Guest
Ads.chinaSMACK's picture

Just surprised the companies allowed their precious brands to be played with...

Ads.chinaSMACK
Activity Score 271

Advertising @ chinaSMACK
http://advertising.chinasmack.com

Guest's picture
Guest
Dzsoi's picture

Lol. Man... just the same brief, TOTALLY different solution.

That one doesn't play with the logo, look at this version: http://adsoftheworld.com/media/print/tvn_channel_kill_bill

Dzsoi
Activity Score 8611
Copywriter
jpsandoval's picture

Buenisimo!!!

jpsandoval
Activity Score 7
Art Director
daltonicdesign's picture

bravo

daltonicdesign
Activity Score 52
Art Director at creative design
velle's picture

bellisima!

velle
Activity Score 1550
Copywriter
shahidali's picture

Superb!!!! Amazing. Outstanding.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

michelangelo's picture

mazing campaign. Fresh ideas can still be done even after doing gazillions of great ideas in the past

michelangelo
Activity Score 660
raulbanderas's picture

hahahahahahahahaha good one

raulbanderas
Activity Score 357
Sdb's picture

Smart & direct. Love ya..

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
Deepinheart's picture

Ag!

Deepinheart
Activity Score 24
brahmastrabs's picture

simple and great, well done.

brahmastrabs
Activity Score 125
second_creator's picture

nice

second_creator
Activity Score 754
Copywriter |

copywriter

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