Monster, 3

Campaign
Agency Network: 
Published/Aired: 
December 2011
Trigger Jeans:  Monster, 3

Description

The target youth fall in to the Sec B category. These are deep-rooted young Indians, slowly exposed to the world through the internet and are anxious to make their mark. They are passionately daring to achieve and feel anything is possible and it is this angst to get there somehow, that takes on a darker tone.

Print advertisement created by Bronze, India for Trigger Jeans, within the category: Fashion.

Caption

Even nightmares make dreams.
Trigger
Your passion

Advertising Agency: Bronze Communications, Bangalore, India
Creative Directors: Mandappa K. C, Suresh
Art Director: Jeba
Copywriter: Mandappa K C
Stylist: Uday
Photographer: Arun Natrajan
Business Head: Sujit Sarkar
Agency Head: Suresh
Log in to post comments
macnell's picture

..........

macnell
Activity Score 169
Hadrons's picture

Nightmare ad.

Hadrons
Activity Score 6056

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture

All three ads did not work for me.

kleenex
Activity Score 58777
Web Designer/Developer
CuriousPencil's picture

Messy product display, negative messaging trying to be Daring, Fresh, Dynamic, Sexy, Blah, resulting in a 'please someone tell us this is how to do advertising' effect.

THIS CAMPAIGN DOES NOT MEAN ANYTHING.

CuriousPencil
Activity Score 4199
Copywriter
Hadrons's picture

I like your analyses.

Hadrons
Activity Score 6056

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

CuriousPencil's picture

Thank you.

CuriousPencil
Activity Score 4199
Copywriter
ace85le's picture

I don't think it's that bad. Will give them credit for the nice execution.

ace85le
Activity Score 3935
Marketing Manager |

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observant vicky's picture

full of bakwas

observant vicky
Activity Score 194
Copywriter
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