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Evolution

Agency Network: 
Published/Aired: 
November 2018
Topine / Eureka: Evolution
Topine Print Ad - Evolution

Description

Print advertisement created by attp, Greece for Topine, within the category: House, Garden.

Caption

It evolved, so you don't have to.

Advertising Agency: ATTP Advertising, Athens, Greece
Creative Director / Copywriter: Tasos Lessis
Art Director / Illustrator: Ignatios Manavis
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Highest Rated

Danielazar's picture

Putting the image of a confused woman against a kitchen background with headline that almost says "you don't have to evolve" sounds like a bad mix to me.
The product "innovation" has more communication potential than this.

Danielazar
Activity Score 136
Art Director at Havas Germany
Danielazar's picture

Putting the image of a confused woman against a kitchen background with headline that almost says "you don't have to evolve" sounds like a bad mix to me.
The product "innovation" has more communication potential than this.

Danielazar
Activity Score 136
Art Director at Havas Germany
visualhangover's picture

The unintentional irony of this visual:
"you don't have to evolve"... well... the woman in the kitchen... really?

visualhangover
Activity Score 4
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