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One night stand

Campaign
Agency Network: 
Published/Aired: 
September 2008
Tipp-Ex:  One night stand

Description

Print advertisement created by The Jupiter Drawing Room, South Africa for Tipp-Ex, within the category: House, Garden.

Caption

Made a mistake?

Advertising Agency: The Jupiter Drawing Room, Cape Town, South Africa
Executive Creative Director: Graham Victor Warsop
Creative Director: Tom Cullinan
Art Director: Dana Cohen
Photographer: Michael Meyersfeld
Illustrator: Wayne Troskie
Copywriter: Shane Durrant
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Highest Rated

diegocrescini's picture

Good campaign, but the wine bottles give the wrong message.
It means he invited her in the first place, not that he got drank and took her home...

diegocrescini
Activity Score 56
Other
diegocrescini's picture

Good campaign, but the wine bottles give the wrong message.
It means he invited her in the first place, not that he got drank and took her home...

diegocrescini
Activity Score 56
Other
Johan Nerman's picture

Who says it's a she? Maybe it's Chris Cocker. Now THAT'S a mistake!

Johan Nerman
Activity Score 54
GOSS
Javier Ramírez's picture

She´s the mistake or she is the solution?
The product is a mistake? This don´t work for me.

Ella es el error o la solución?
El producto es un error? Creo que no funciona.

http://javoramirez.wordpress.com/

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

shitix-'s picture

"he" doesnt get it.. :P

shitix-
Activity Score 232
demplu's picture

not clear

demplu
Activity Score 12
university of pasundan
ziad hamdan's picture

complicated

ziad hamdan
Activity Score 45
Creative Director |

ziad hamdan
www.ziadhamdan.spaces.live.com

SeanMartin's picture

"Hmm... lessee... went to the club, had a few too many, somehow brought home a big plastic bottle instead of that blond I was chatting up. Okay, definitely time for AA."

I wouldnt mind these so much except that the focus is on such a narrow range of "mistakes", and even then the messages, as we saw in the baby and marriage ones, are working a bit against themselves. It's not a terrible campaign, but a poorly thought one.

SeanMartin
littlecake's picture

This one reminds me of one of the ads that was part of the post-it campaign that came from the same agency. Tut tut shame on them - come up with new ideas!

littlecake
Activity Score 54
I am a creative
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