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Red

Campaign
Agency Network: 
Published/Aired: 
April 2010
Tic Tac:  Red

Description

Print advertisement created by Ferrero Pubbliregia, Italy for Tic Tac, within the category: Confectionery, Snacks.

Caption

New Tic Tac Chill. Freshness inside.

Advertising Agency: Ferrero Pubbliregia, Turin, Italy
Creative Director: Dario Neglia
Art Director: Guido Bonarelli
Copywriter: Daniele Agliata
Photographer: Davide Bodini
Post Production: Martin Rainone
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royschellekens's picture

All my life i dreamed of chewing on some fresh mountains! Now i finally can!

royschellekens
Activity Score 390
Art Director at Art Director |

http://twitter.com/royschellekens

Hate advertising? Make better ads.

bad astronaut's picture

and it'll taste like minty strawberries too!

bad astronaut
Activity Score 544
bad astronaut's picture

and it'll taste like minty strawberries too!

bad astronaut
Activity Score 544
mauroxxx's picture

C'mon, Old spice is running kind of the same ads for some time ago

http://theinspirationroom.com/daily/print/2010/3/old-spice-avalanche-s...
http://theinspirationroom.com/daily/print/2010/3/old-spice-honeymoon.jpg

I mean, is the same silly idea but there's much more thinking behind the old spice ads...just read the copy, they are so much better.

check out even the tv spots: http://www.youtube.com/watch?v=4CDmPf4a8I4&feature=player_embedded
http://www.youtube.com/watch?v=PwT6WB_FgNs&feature=channel

sorry guys, done.

mauroxxx
Activity Score 539
Art Director at Ogilvy & Mather Bogotá
IRONWORKS's picture

Very forced and very old ad.

IRONWORKS
Activity Score 222
Graphic Designer at NagaDDB, Malaysia.
thaistylez's picture

i'm feeling like 80's ads

thaistylez
Activity Score 224
Burapha University
Marlus Lau's picture

Yeah the idea is absolutely not new, but is a neat layout.

Anyway, that image has a lot of cyan does it not? In a magenta ad, I believe it should be better balanced!

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
Patrick_B's picture

ok

Patrick_B
Activity Score 36
Cladman's picture

yuck

Cladman
Activity Score 74
Creative Director at Johnson/Gray Advertising
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