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Think big, Winery

Published/Aired: 
November 2006
 Think big, Winery
 Think big, Winery

Description

Caption

Iveco. Think big. Daily 43.12 Van. Made to order for your business.

Advertising Agency: Borghierh/Lowe, São Paulo, Brazil
Creative Director: José Henrique Borghi, Erh Ray e Edgard Gianesi
Art Director: Lucas Jatobá
Copywriter: Vinicius Miike e Maurício Meirelles
Photographer: Ateliê de Imagem, Eduardo Colesi e Lucas Jatobá
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Rog's picture

Not quite as sharp as 'Ambulance'
but cool, none the less.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

kalpesh78's picture

nice thought .. the ambulance is better.. they didn't think abt the wine yard?

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

buy by bye's picture

this one is more realistic than the ambulance one,
i like 'em both equal tho lol

buy by bye
Activity Score 534
Other |

- "Develop your eccentricities while you're young. That way, when you get old, people won't think you're going gaga." -

roman-schwienbacher.com's picture

nice ad,
would like to have all of it delivered at home.

somthing similar has been done by mercedez / sprinter shortly.

roman-schwienba...
Activity Score 1021
Photographer
B128's picture

Really cool! peugeot 307 (I think) blew the opportunity with their 'Think Big' campaign.

B128
Activity Score 392
Art Director
Mtl Dave's picture

Nice one.

Mtl Dave
Activity Score 274
Other
A. J. SMITH's picture

Its a tried and tested formula, but hey it works.

BUGGERS

A. J. SMITH
Activity Score 2822
monchebeat's picture

I like this AD!!! great!

monchebeat
Activity Score 114
Creative Director |

..::MONCHEBEAT::..

slammary's picture

Big is nothing. I won't put wines in such a IVECO.
For the goods, "safe" is also the key.
good look is not good think, guys.

slammary
Activity Score 214
Copywriter
Rog's picture

A wee bit literal aren't we, Slammer?
You want to change the brief... you go right ahead.
Roughs in an hour.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

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