Alpine Snow Golfers

Campaign
Agency Network: 
Published/Aired: 
November 2010
The Singleton:  Alpine Snow Golfers

Description

Print advertisement created by KK Outlet, United Kingdom for The Singleton, within the category: Alcoholic Drinks.

Caption

The Singleton as approved by Alpine Snow Golfers
Join the worldwide taste test at thesingleton.com

Advertising Agency: KK Outlet, London, UK
Creative Director: Richard Walker
Art Director: Will Thacker
Copywriter: Blake Waters
Photographer: David Stewart
Producer: Alex Nicholson
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Highest Rated

manumartin5's picture

I would love to taste the drink. I personally liked the creative.

manumartin5
Activity Score 1194
Art Director at Infinity Advertising Services Pvt. ltd.
Guest's picture

I posted a comment BEFORE Jack Mancer.

EPIC WIN.

Guest
CuriousPencil's picture

So they're going for the quirky drinker, okay. Whole campaign's a bit flatline to me, no peaks, surprises or unexpecteds. And the call to 'join the worldwide taste test' is a simple counter. If you 'approve', the counter goes up. If you disapprove, "not to worry, go here and see if you like these instead" and in both cases you get an external link.

I think it's a real shame not to actually do something interesting with this, especially when you're getting visitors expecting a taste test. Hopefully it's not too late.

CuriousPencil
Activity Score 4199
Copywriter
manumartin5's picture

I would love to taste the drink. I personally liked the creative.

manumartin5
Activity Score 1194
Art Director at Infinity Advertising Services Pvt. ltd.
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