Pencil

Campaign
Agency Network: 
Published/Aired: 
November 2007
The Orange Apple:  Pencil

Description

Print advertisement created by DDB, Canada for The Orange Apple, within the category: Professional Services.

Advertising Agency: DDB, Vancouver, Canada
Creative Directors: Alan Russel, Dean Lee
Art Directors: Angela Sung
Copywriters: Angela Sung, Neil Shapiro
Post Production: The Orange Apple
Log in to post comments

Highest Rated

Davosk's picture

Jeez, there are some immature idiots posting these days. Say something constructive.

Davosk
Activity Score 4811
Art Director
STONLEY's picture

Fucking Good!

STONLEY
Activity Score 60
DDB
Kateter's picture

excellent!

Kateter
Activity Score 2029
Copywriter
Calibarak's picture

Die Sourgrape, Die. I see your anus itching profusely from envy.
The gods of Gorgoyleville have turned you uglier than a chimpanzee.
In your misery, you have an incurable UTI. Tata ...

Calibarak
Activity Score 302
Kateter's picture

for someone who's suppose to be so tremendously more creative than the rest of the people here even your insults are surprisingly unimaginative and boring. poor thing.

kravji izpadek, gnojni izcedek and na pol milimetra omejena nerazvita sluz.

tata (hopefully)

Kateter
Activity Score 2029
Copywriter
elsontong's picture

It feels sooooo good when the sourgrapes are dying of envy. Die, sourgrape, die. Hahahaha, uti, uti, uti .... nanananah ..!

elsontong
Activity Score 292
Copywriter
Davosk's picture

Jeez, there are some immature idiots posting these days. Say something constructive.

Davosk
Activity Score 4811
Art Director
Lazarus's picture

Hate to say this, but well before Photoshop - this exact idea was done by Cabell Harris (Work) using a gold spray paint. It was the actual cover art for the One Show Annual back in the early 90s. I know, I know, there's a 10 year rule right? :)

Lazarus
Activity Score 1537
Creative Director
juliangray's picture

that aplies here, but is sad to know that its been done before.

on the other hand there are 1000 of ads featuring "creative" twist with awards.

juliangray
Activity Score 987
Art Director
The Cat 208's picture

Math can't Understand Normal Thinking.

Nice execution.

Next !!!

The Cat 208
Activity Score 47
Creative Director at Kamicase Agency/ Creative Director
thirty6chambers's picture

What does that first sentence even mean?

thirty6chambers
Activity Score 1464
Art Director
Sharp's picture

Nice thought. But if I’m going to hire a creative retouching agency I want to know they have the chops to do some really impressive work. Anyone first year design student can change the colour sliver to gold. Show me something really impressive with a creative twist.

Sharp
Activity Score 216
Art Director
thirty6chambers's picture

I really like this. You don't need to demonstrate the "amazing" capabilities of the retouchers. This isn't an infomercial. The message I get is that with the help of this retouching agency, your ad will look even better which will boost you from the silver pencil to gold. If I was looking for a retouching agency, that's all the fuel I need to go look them up and check out their previous works.

thirty6chambers
Activity Score 1464
Art Director
ilovegreatads's picture

brilliantly simple, simply brilliant. only the guys who get it, are gold pencil caliber. the rest needn't bother.

ilovegreatads
Activity Score 312
Creative Director
elsontong's picture

"Envy can make you uglier than what you are right now." - Double headed Snake.

elsontong
Activity Score 292
Copywriter
latotongtatoy's picture

I agree. The fish market rapper goes for regional concerts.

latotongtatoy
Activity Score 110
Graphic Designer at Glimpses Advertising
j2mango's picture

hmm,
the question is how to get a pencil?

j2mango
Activity Score 534
Other
ManchuChanchu's picture

i like i like!

ManchuChanchu
Activity Score 701
Art Director
ispeak's picture

It's about time we do away with software nmemonics to establish the connection....

ispeak
Activity Score 90
Advertisement
Featured Content

Latest Collections

Advertisement