Infrastructure

Campaign
Agency Network: 
Published/Aired: 
April 2014
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The Indian Debating Union:  Infrastructure

Description

The Indian Debating Union is a pioneering and internationally acclaimed not-for profit social enterprise delivering exciting, relevant and inspiring debates and speeches to diverse audiences around the world.

Print advertisement created by Ogilvy, Japan for The Indian Debating Union, within the category: Public Interest, NGO.

Caption

Shouldn't every Rupee designated for infrastructure go into infrastructure?
Corruption. Let's talk it out.

Advertising Agency: Ogilvy & Mather, Japan
Chief Creative Officer: Ajab Samrai
Creative Director: Federico Garcia
Art Director: Andy Fenning
Copywriters: Federico Garcia, Masahide Yoshimi, Tomoyuki Obata, Takenori Hashimoto
Illustrator: Andy Fenning
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Highest Rated

chidi's picture

fantastic illustration. IMO , the grey color tells a better story

chidi
Activity Score 176
NY Belfry's picture

Took me awhile to connect the dots. Nice, clean 3D art but at the same time, looks unfinished without the color.

Also, I don't think the trees were needed.

Again, not sure how well this will work. You have to think, but it does make sense once you get it.

NY Belfry
Activity Score 1043
Other at City College of Technology
Feysless's picture

nice art and style but i must agree whats the idea with the grey material?

Feysless
Activity Score 2630
Art Director |

groovy baby!

Feysless's picture

i see the idea is also really cool the luxuries have been cut out of the essentials...pretty cool!

Feysless
Activity Score 2630
Art Director |

groovy baby!

Uduakabasi's picture

i'm guessing the grey is in sync with the entire idea. the economy can't be colourful when the funds go elsewhere. its clean and it speaks.

Uduakabasi
Activity Score 106
Art Director at Cosse Limited, Nigeria. |

Uduaq

chidi's picture

fantastic illustration. IMO , the grey color tells a better story

chidi
Activity Score 176
kleenex's picture

Solid idea.

kleenex
Activity Score 58777
Web Designer/Developer
TakAds's picture

Very good art, excellent idea, nice campaign.
It's well understood at first reading.

Congratulations Ogilvy Japan.

TakAds
Activity Score 178
Art Director
Marcao's picture

Beautiful art, wonderful concept.

Marcao
Activity Score 3029
Copywriter at DDB Group Asia Pacific
dave2001's picture

Great artwork. Message is done nicely.

dave2001
Activity Score 117
zildo's picture

nice

zildo
Activity Score 122
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