Agency Network: 
January 2010
The California Lottery:  Confetti


Print advertisement created by Alcone, United States for The California Lottery, within the category: Gaming.


Birthdays. Jackpots. We don't do small.

Advertising Agency: Alcone Marketing Group, Irvine USA
Creative Directors: Luis Camano, Carlos Musquez
Sr. Art Director: Jason Penning
Art Director: Justin Wright
Copywriter: Cameron Young
Retoucher: Graphic Industries
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ek kanya's picture


ek kanya
Activity Score 814

am an advertising junkie | read my flog at

micheline's picture


Activity Score 46

: l

ivan's picture

Guys, please be more expressive! Thanks for your understanding.

Activity Score 12
Creative Director at Ads of the World
Adaddicted's picture

give'm erasers instead!

Activity Score 3435
Art Director |


mikeelrapido's picture

Ivan, I will comment this ad - idea is very nice, but execution is simply boring.. And this is poor photoshop.

Activity Score 1929
Copywriter at Evo S.C. |


Phil Lestino's picture

Ok Ivan...The poppers look like oil drums or toxic waste containers..this would have been better with fewer paper streamers and more 'movement'.
This is not convincing or the way I still can't get a profile picture up on this site.

Phil Lestino
Activity Score 1682
sirvan's picture

"gah" = really? I can't believe how bad this Photoshop is!


Activity Score 29860


"I love some things, and don't love some other things."

michelangelo's picture

I can offer photoshop 101

Activity Score 660
michdec's picture

Oh! I thought the poppers were drums. Even if the photoshop was better I'm not sure the idea of giant poppers really excited me.. It doesn't make me think of a big jackpot

Activity Score 440
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