Description
Print advertisement created by DDB, Brazil for Terra, within the category: Transport.
Routine sucks
Copywriter: Otavio Schiavon
Art Director: Gustavo Victorino
Creative Directors: Marcelo Reis, Guilherme Jahara, Rodolfo Sampaio, Julio Andery, Sergio Valente
Ilustrator: Gustavo Victorino

why next? isn't it already?

Brazil is the ex-new capital of advertising doing a come back.

brazil is a country...
next? It was and from time to time we still find some great things that comes from there but not like the 90´s. Today from South America, Argentina is the place that rules. Maybe tomorrow will be Mexico, Chile, Colombia...
great great job...
one of the best i've seen here in a while...

coolest thing i've seen in forever and a day.

Freaking amazing. Cannes material.

Cool!

Wow!!!! Fantastic!

winner campaing!!!!!!!!!!!!

one of those "wished-i'ld- thought-of-it" ideas.
S.

Very nice. Maybe a Cannes short list.

? Where's the dupe ?
+++
"I love some things, and don't love some other things."

effortlessly brilliant!!!

I love it!!!
=p
simple & direct.. nice 1
Creativity is a natural extension of our enthusiasm

very good job!!

fantastic !! sure winner !

nice!
One of the best print works i have seen.
Amazing...
-Sandy.
-Cheers,
Sandy

This campaign proofs like no othe: Print is still alive!
L O V E L Y.
UDAYpatwardhan@+91 22 98206 54722

Sorry, done before: http://www.ccsp.com.br/ultimas/pop_pecas.php?peca=8787.jpg

concept is different, client is different, , but yes, the idea remains the same.

lol - if i use words, it´s the same coz other ads use words? and btw, that ad is way too simple

This is the best campaign i've seen on here in a while. Super smart concept, really simple execution. Perfect. I'd expect nothing less from DDB Brazil. Another awarding winning piece and some pencils to add to the shark tank (At least that's where I heard they go).

Nice concept and execution, but if would be student or small agency work, no one would like it, because this concept has already done, like was showed. That's basicly the same thing. I'm not saying DDB copied it, but for this reason, this campaign isn't so geniously. 7/7
I never saw so much guests here at AOTW.
By the way, nice work.
No need of self-praise.

it's pretty obvious the creatives were posting on their own work. multiple times. the ads are ok. but nowhere near amazing.

great campaign!!!!

great campaign!!!!

Feito. A DM9 não cansa de chupar. Devem estar com a boca doendo.

a inveja e uma merda!

não, copiar é uma merda.
e não é a primeira vez:
Cartaz que brilho no escuro – Master (PR)
http://www.ccsp.com.br/novo/pop_pecas.php?id=23749
Cartaz que brilha no escuro – DM9
http://www.ccsp.com.br/novo/pop_pecas.php?id=25385
Lugar pra grudar moedas e ajudar com doações – Bronx (PR)
http://www.ccsp.com.br/novo/pop_pecas.php?id=28032
Lugar pra grudar moedas e ajudar com doações – DM9
http://www.brainstorm9.com.br/2009/04/02/wwf-moedas/
Brilliant. Outstanding concept and art direction.

fantasticio!!!!!!!!!!!!
ta lindo e inteligente.
sensacional
Nico.