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Snow

Campaign
Agency Network: 
Published/Aired: 
October 2014
Tatoo:  Snow
Tatoo Print Ad -  Snow

Also From This Campaign 2

Description

Print advertisement created by Saatchi & Saatchi, Peru for Tatoo, within the category: Fashion.

Caption

Tatoo Thermal Jackets.

Advertising Agency: Quorum Saatchi & Saatchi, Lima, Peru
Executive Creative Director: Oscar Tamayo
Creative Directors: Rodrigo Melgar, Juan Durrieu
Art Directors: Yoshiro Zurita, Maryorie Huarac
Retoucher: Frank Delgado
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Highest Rated

VeronicaFranco's picture

Nice art

VeronicaFranco
Activity Score 789
Copywriter
damnson's picture

Err... Shouldn't it be the other way around? It would make more sense to me that way.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

No....

kleenex
Activity Score 58667
Web Designer/Developer
Dzsoi's picture

Yes. Same thought came in my mind before I read your comment.
Under the jacket it's summer, where it doesn't cover you, it's winter.
No matter which perspective you use (being in front of somebody wearing this jacket or looking out behind the jacket),
it makes sense the other way around.

Dzsoi
Activity Score 8611
Copywriter
@minas_mars's picture

Confusing.

@minas_mars
Activity Score 1796
Art Director at TBWA |

I'm gonna try say something positive

alausa's picture

Peel off the cold exterior, it's warm on the inside. What's confusing about that?

alausa
Activity Score 1420
Creative Director at Noah's Ark
VeronicaFranco's picture

Nice art

VeronicaFranco
Activity Score 789
Copywriter
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