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Hands

Campaign
Agency Network: 
Published/Aired: 
November 2008
Tamayo Print Ad -  Hands

Also From This Campaign 2

Description

Print advertisement created by FCB, Mexico for Tamayo, within the category: Recreation, Leisure.

Advertising Agency: Draftfcb México
Creative Directors: Yuri Alvarado, Luis Pedro González
Art Director: Gustavo González
Copywriter: Ezra Mochón
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iT-iS-i's picture

what's this crap?

:: Choose your words wisely or I'll stab you with a point of view ::

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

chinaski's picture

excellent.

chinaski
Activity Score 951
Copywriter
Guest's picture

disgusting!

Guest
Wordnerd's picture

thats the most disgusting thing i've ever seen

Wordnerd
Activity Score 6692
Copywriter
slowrider's picture

too forced - the other one is much better

slowrider
Activity Score 648
Art Director at xxx |

one should not take life so seriously - as one will not come out of it alive.

Disco Munky's picture

I quite like the concept, but the executions seem a little heavy handed for a museum ad.

"Être un invité, doit être un imbécile"

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

Boo.

Guest
Disco Munky's picture

Boo..urns?

"Être un invité, doit être un imbécile"

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

Your signature doesn't mean nothing at all…

Guest
kurtberengeiger's picture

I find this is kind of disturbing. In an attention-grabbing, shock sort of way...

kurtberengeiger
Activity Score 7323
Copywriter
Guest's picture

Then NEVER visit this museum.

Guest
saidukaringa's picture

Nothing is interesting

saidukaringa
Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

Guest's picture

hang on advertising! i know you're severely wounded, but i won't let you die on my watch.
and you guys, please don't kill advertising.

Guest
Guest's picture

..is this art director out of his mind?
Donk.

Guest
Guest's picture

horrible and creepy. i honestly cant look at it

Guest
Guest's picture

Idea isn't bad. But executions are disgusting.
To stand out you don't need to go this way.
If you can see what happened inside my brain
when I saw this. Hahaha.

Guest
Guest's picture

Suck

Guest
Guest's picture

horrible

Guest
Guest's picture

piece of holly crap

Guest
strangera's picture

So this museum is so... mind blowing, that my brain will try to "get away" when I visit it?!

I am totally not getting this :D

strangera
Activity Score 110
Design
Guest's picture

brain thing again???

Guest
Guest's picture

what the hell? made me sick looking at it!

Guest
Guest's picture

This is crap, horrible.

Guest
eldeadevis's picture

This ad represents the feeling and chills you get while looking to a great piece art. This is what contemporary art it´s all about.

eldeadevis
Activity Score 306
Draftfcb México
Guest's picture

Maybe make you looking. But you have to sell the museum, not the add by itself. Its look like the ad of a horror movie festival. Disgusting for me. Fernando from S7 from Paraguay

Guest
suma's picture

what?

suma
Activity Score 54
web designer
publicista's picture

i like

publicista
Activity Score 24
Guest's picture

this is just beautiful!

Guest
Guest's picture

Wow! ahora si quiero ir a visitar la morgue. Gracias!

Guest
xfish's picture

who can translate this indea in english?

xfish
Activity Score 27
Art Director
vishnu1's picture

needs to be banned, you call that creativity, I call it bollocks, by any chance yuri were you on that movie, aaaah what did they call that see..saw...hacksaw...something.

vishnu1
Activity Score 53
Creative Director |

Vishnu Vardhan

Guest's picture

I dont wanna go to that exhibit and have heart ripped out of my chest and skull cut open....

Guest
Guest's picture

Mmm,a closer look will surely reveal that the ad was made for a "contemporary art" museum and is intended to reach a specific target. As far as this particular execution is concerned, it seems to me it reads as "free your mind", hence the hand-growing brain.

If u had any knowledge in this type of art you probably wouldn't be so quick at sling-shooting such fright-soaked brutally unconstructive comments.

Cheerios

Guest
Mongoose's picture

Thanks for breaking it down, though I feel its too creepy for an art museum.
The "free your mind" direction comes off like shock therapy, which I dont think was the intention here.

Mongoose
Activity Score 4961
Art Director at Lime Lite Studio |

Make the logo Bigger and the black, Darker!

Guest's picture

beautiful!

Guest
Guest's picture

what is this?

Where's the museum part?

Looks more like a Horror movie to me

Guest
thedesignaddict's picture

Absolutely disgusting.

thedesignaddict
Activity Score 5403
Art Director at Freelance
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