Description
Print advertisement created by FCB, Mexico for Tamayo, within the category: Recreation, Leisure.
Creative Directors: Yuri Alvarado, Luis Pedro González
Art Director: Gustavo González
Copywriter: Ezra Mochón
what's this crap?
:: Choose your words wisely or I'll stab you with a point of view ::
:: Put your ears against the ground so i can walk over what you heard::

disgusting!
too forced - the other one is much better
one should not take life so seriously - as one will not come out of it alive.
I quite like the concept, but the executions seem a little heavy handed for a museum ad.
"Être un invité, doit être un imbécile"
Doin' it for the points

Boo.
Boo..urns?
"Être un invité, doit être un imbécile"
Doin' it for the points
I find this is kind of disturbing. In an attention-grabbing, shock sort of way...
Nothing is interesting
Saidu Karinga
The Idiot

hang on advertising! i know you're severely wounded, but i won't let you die on my watch.
and you guys, please don't kill advertising.

..is this art director out of his mind?
Donk.

horrible and creepy. i honestly cant look at it

Idea isn't bad. But executions are disgusting.
To stand out you don't need to go this way.
If you can see what happened inside my brain
when I saw this. Hahaha.

Suck

horrible

piece of holly crap
So this museum is so... mind blowing, that my brain will try to "get away" when I visit it?!
I am totally not getting this :D

brain thing again???

what the hell? made me sick looking at it!

This is crap, horrible.
This ad represents the feeling and chills you get while looking to a great piece art. This is what contemporary art it´s all about.

Maybe make you looking. But you have to sell the museum, not the add by itself. Its look like the ad of a horror movie festival. Disgusting for me. Fernando from S7 from Paraguay

this is just beautiful!

Wow! ahora si quiero ir a visitar la morgue. Gracias!
needs to be banned, you call that creativity, I call it bollocks, by any chance yuri were you on that movie, aaaah what did they call that see..saw...hacksaw...something.
Vishnu Vardhan

I dont wanna go to that exhibit and have heart ripped out of my chest and skull cut open....

Mmm,a closer look will surely reveal that the ad was made for a "contemporary art" museum and is intended to reach a specific target. As far as this particular execution is concerned, it seems to me it reads as "free your mind", hence the hand-growing brain.
If u had any knowledge in this type of art you probably wouldn't be so quick at sling-shooting such fright-soaked brutally unconstructive comments.
Cheerios
Thanks for breaking it down, though I feel its too creepy for an art museum.
The "free your mind" direction comes off like shock therapy, which I dont think was the intention here.
Make the logo Bigger and the black, Darker!

beautiful!

what is this?
Where's the museum part?
Looks more like a Horror movie to me