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sloppy4's picture

nice. the label thing has been done to death - a nike campaign with labels won a one show a few years back, but it's good for a student book. wish the lines had a bit more bite or something to them. but still nice overall.

Activity Score 1476
Mtl Dave's picture

This is nice stuf. Right on the concept of American Apparel.

Mtl Dave
Activity Score 274
SL's picture

You guys do some pretty cool stuff out there in Boulder. I thought the Will Geddes cat worked there already? (saw his name in a CA article while back)

Activity Score 80
fauxjebus's picture

Great work guys! Clever angle, nice art direction and copy. WAY more compelling to me than most any other clothing ads out there, and I'm not even American!

Activity Score 497
Art Director at Trigger
julezs's picture

im not sure how ethical american apparel appears to be after i read this...


Activity Score 100
Art Director
copyboy's picture

Could it also say...

Thanks to the well-paid American that made this, 12 unemployed Vietnamese people will go without food today.

Activity Score 2
Creative Director
Desi's picture

So what's the big deal? Someone coming back from a fully paid vacation? Totally agree with copyboy.

Activity Score 1040
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