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We'll Do Anything, Cowbell

Campaign
Agency Network: 
Published/Aired: 
December 2009

Description

Print advertisement created by Leo Burnett, Switzerland for Swiss Tourism, within the category: Transport.

Caption

We do everything for the perfect holiday.

Advertising Agency: Spillmann/Felser/Leo Burnett, Switzerland
Creative Director: Martin Spillmann
Copywriter: Peter Brönnimann
Art Director: Dana Wirz
Photographer: Stephan Schacher
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Highest Rated

morse's picture

Best of the three.

morse
Activity Score 18087
Art Director |

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bobby666's picture

ok. nothing great.

bobby666
Activity Score 1460
RMG Connect, India
morse's picture

Best of the three.

morse
Activity Score 18087
Art Director |

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John van de Vorstenbosch's picture

Again.. with the pay-off 'get natural', I don't see how showing how artificial Switserland is going to help your brand in any way. Sorry.

John van de Vor...
Activity Score 216
Copywriter at Hansnel Group
Super Muhtar's picture

I think it's forced. There should be more than these about switzerland.

Super Muhtar
Activity Score 267
nepstein's picture

Bad photoshop.

nepstein
Activity Score 197
Parsons School of Design
sold's picture

worst!!!!!

sold
Activity Score 3305
Copywriter
firebug's picture

nice campign

firebug
Activity Score 1113
Lizaad's picture

LOL

Lizaad
Activity Score 146
Art Director at Verdant Zeal
silvi's picture

Such photograper waste!

silvi
Activity Score 4172
Copywriter
ksaqua's picture

regardless of the quality of concept of each of these series, totally memorable and that's the point.

ksaqua
Activity Score 12
Creative Director
marcel7's picture

Boring.

marcel7
Activity Score 996
Copywriter
second_creator's picture

okay dokay

second_creator
Activity Score 754
Copywriter |

copywriter

satrianee's picture

Cute idea. Nice campaign. me like

If you have so less to offer (green outdoors and mountains) emphasis on "we care about you" works a lot.

satrianee
Activity Score 3748
Manoj Potnis's picture

Looks like cut paste job.

Manoj Potnis
Activity Score 24
Graphic Designer at Network Advertising Private Limited
rolling.stone's picture

why red band if its all natural

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

leblond's picture

umm hasn't this concept totally been done before by that holiday company (thomson??) who create the perfect beach etc for the holidayer?

leblond
Activity Score 2
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