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Agency Network: 
Published/Aired: 
April 2012
Surfrider Foundation:  Boot

Description

Print advertisement created by Y&R, France for Surfrider Foundation, within the category: Public Interest, NGO.

Caption

Be proud. Beach cleanup days from 22nd to 25th of March.

Advertising Agency: Y&R, Paris, France
Executive Creative Directors: Jorge Carreno, Robin de Lestrade
Art Director: Guillaume Auboyneau
Copywriter: Ugo Fossa, Eric Lavenac
Photographer: Ilario Magali
Account managers: Clément Chovin, Aure Tessandier
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Highest Rated

everartz's picture

informative, yet in a fun way...

everartz
Activity Score 7613
Art Director |

| everartz |

mockingbird's picture

i love the set.great work paris!

mockingbird
Activity Score 238
pierrelastname's picture

nothing special..... Seems you are friend of them ah?

pierrelastname
Activity Score 2869
Copywriter
mockingbird's picture

so how do you feel after this campaign picked up a cannes gold this year? :)

mockingbird
Activity Score 238
Reality Check's picture

Y&R, Paris, should be proud.

Reality Check
Activity Score 2549
karruza's picture

the name of the event and the copy is already supportive, good afterall..

karruza
Activity Score 288
alausa's picture

Yes Karuza, the good intention is half the victory.

alausa
Activity Score 1420
Creative Director at Noah's Ark
jackblack's picture

More trash portrayed as sealife for umpteenth million time.

jackblack
Activity Score 2362
Art Director
kleenex's picture

not special at all.

kleenex
Activity Score 58669
Web Designer/Developer
mockingbird's picture

@ zarski, i do not praise friends. remember, never imply your own habits on any one else :) i genuinely felt this is a good campaign. i don't think you like what this campaign is trying to say?

mockingbird
Activity Score 238
everartz's picture

informative, yet in a fun way...

everartz
Activity Score 7613
Art Director |

| everartz |

abmontoro's picture

Great work!

abmontoro
Activity Score 6
Art Director at mestiça propaganda
Temple's picture

Expected, given the brief.

Temple
Activity Score 11341
Creative Director
thedesignaddict's picture

Nicely done.

thedesignaddict
Activity Score 5403
Art Director at Freelance
salil.sharma's picture

This one Awesome all of Them.

salil.sharma
Activity Score 2541
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

saya's picture

Beautifully created! Again and again am looking @ this ad!

saya
Activity Score 355
Art Director at Madras Brand Solutions
vlads's picture

i love this casual picture combining copy. This Strikes!

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

somecopywriter's picture

Great style and good idea. Well done.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
somecopywriter's picture

Great style and good idea. Well done.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
10pencils's picture

Beautiful. I'm jealous.

10pencils
Activity Score 148
Copywriter at Noah's Ark, Lagos, Nigeria
shahidali's picture

Pardon me for saying it 'ugly'. Reminds me of mr. whipple. Job done through wrong route.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

advocate's picture

a nice pose but nothing special

advocate
Activity Score 268
Art Director at Philippines
campbellcoha's picture

Did you guys enter this into the Young Ones show too?

campbellcoha
Activity Score 341
VCU |

teamarnie.com

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