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Plate

Campaign
Agency Network: 
Published/Aired: 
June 2009
Sunlight:  Plate

Description

Print advertisement created by Lowe, South Africa for Sunlight, within the category: House, Garden.

Caption

Sometimes bad things happen to good plates.

Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Rui Alves
Art Director: Juliet Honey, Miguel Nunes
Copywriter: Konstant Van Huyssteen
Photographer: Mark Lanning
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silvi's picture

Cofusing production. People finish to eat? Why are a little of beans in each plate?

silvi
Activity Score 4170
Copywriter
dsklan's picture

cause the dog doesnt like them!

dsklan
Activity Score 1926
Art Director at homeshop
Patata Casada's picture

I love it! I love the idea, the copy... and the dog!

Patata Casada
Activity Score 118
Cursando 2º de la Licenciatura de Publicidad y RR.PP.
ridzadi's picture

This is the only one that makes a strong hit to the reader. The others are like wat?

Good copy, good visual.

ridzadi
Activity Score 101
Copywriter at Bachelors in Management |

Yours truly,
Assadi >)

Phil Lestino's picture

I can believe this more than some idiot with chopsticks up his nose, but any old washing up liquid would do the job

Phil Lestino
Activity Score 1682
tamer samy's picture

actually people who had dogs don't mind..

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

gioborde's picture

this was already posted here before wasn´t it?

gioborde
Activity Score 1385
Art Director at LEO BURNETT |

GiBo

Direstion's picture

good plates - nothing yet something

Direstion
Activity Score 115
Planner at PZL advertising agency
Hibon's picture

Nice ad for this kind of product.

Hibon
Activity Score 3734

Simple ideas are the best !

xcreativity's picture

too complicated to present the idea..

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

bad astronaut's picture

The dog isn't the worst thing in the world...but it's less offensive than seeing the plates be used at a swingers party as 60 year olds spank each other.

bad astronaut
Activity Score 544
Hiperion's picture

Yawn..

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Sven Gali's picture

If you've ever walked in on your dog licking the plates--this hits home. Effective Good Housekeeping ad.

Sven Gali
Activity Score 845
Photographer
michelangelo's picture

retoucher cleaned the image too much it's difficult to tell whether its a pre or post

michelangelo
Activity Score 660
rolling.stone's picture

got it,clear nice

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

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