Paper clips

Campaign
Agency Network: 
Published/Aired: 
March 2015
Sukasa:  Paper clips

Description

Print advertisement created by DDB, Ecuador for Sukasa, within the category: House, Garden.

Caption

Old pillow, bad day.

Advertising Agency: Veritas DDB, Guyaquil, Ecuador
Chief Creative Officer: Jairo Lezaca
Creative Director: Omar Montaño
Art Director: Alex Domínguez
Copywriters: Omar Montaño, Jairo Lezaca, Daniel Aguilar
Photographer: Ramiro Salazar
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Highest Rated

andarca's picture

good idea. bad execution. ( not clear) it should be only one guy. (its one pillow)

andarca
Activity Score 2
CrackerJackFlash's picture

I like, but maybe a little too lateral for the average audience.

CrackerJackFlash
Activity Score 19604
Creative Director at CrackerJackFlash |

www.crackerjackflash.com

halaby87's picture

Nice

halaby87
Activity Score 10498
Marketing Manager |

M.Halaby

bo.fady's picture

not clear idea but it's cool

bo.fady
Activity Score 89
General Manager
T.'s picture

Stunning campaign. Great insight and great creative execution. Takes selling pillows onto a whole new level.

T.
Activity Score 1110

What's your ad telling the consumer?

damnson's picture

Damn nice.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

andarca's picture

good idea. bad execution. ( not clear) it should be only one guy. (its one pillow)

andarca
Activity Score 2
TheoDCDA's picture

Agree.

TheoDCDA
Activity Score 28
albinojc's picture

Love it.

albinojc
Activity Score 285
Art Director at AMP Propaganda |

cargocollective.com/albinojc

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