Forever black

Agency Network: 
Published/Aired: 
April 2010
Sta-Soft:  Forever black
Sta-Soft Print Ad -  Forever black

Description

Advertising Agency: Y&R Johannesburg, South Africa

Print advertisement created by Y&R, South Africa for Sta-Soft, within the category: House, Garden.

Chief Creative Officer: Michael Blore
Executive Creative Director: Liam Wielopolski
Art Director: Richard Van Zyl
Copywriter: Gabi Mostert
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Highest Rated

Guest's picture

Honestly good.

Guest
atb2005's picture

Nothing like my favorite Perlana campaign, but still good.

atb2005
Activity Score 13489
Guest's picture

Honestly good.

Guest
Shawali's picture

forced... Damn, I said it!

Shawali
Activity Score 8408
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Guest's picture

it's a pity that the art director did not age the labels for Steve and Dave. that would have helped the idea along a bit.

Guest
Guest's picture

I saw that they were "aged": Steve's was more frayed, Dave's was semi-frayed, and Mike's label looked like it has just been cut and sewn on.

Guest
Hibon's picture

simply nice.

Hibon
Activity Score 3666

Simple ideas are the best !

hufflepoff's picture

Nice one!

hufflepoff
Activity Score 414
Art Director at shwing
iambusy's picture

nice

iambusy
Activity Score 2213
Copywriter |

busy.

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