Headquarters / Highlighters

Agency Network: 
September 2018
Staples: Headquarters / Highlighters


We took the headquarters of three of the world's largest companies to show in a simple and straightforward way how they contrast their millions of dollars, thousands of employees and technology with office supplies that are both simple and yet indispensable.

Print advertisement created by David, Argentina for Staples, within the category: Retail Services.


It’s been 25.105 employees, $89.68 BN market value, 61MM lines of code, and they still need highlighters.

Advertising Agency: David, Buenos Aires, Argentina
Creative Directors: Ignacio Ferioli, Joaquín Cubría
Art Director: Emilio Vélez Bermeo
Copywriter: Eduardo Antonio Muñoz Bozo
Photographers: Jitze Couperus, Harrison Lingren
Additional Credits: Emanuel Abeijón
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