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Global marketing

Campaign
Agency Network: 
Published/Aired: 
April 2008
Staedtler:  Global marketing

Description

Print advertisement created by Leo Burnett, Thailand for Staedtler, within the category: Office Equipment.

Caption

Only the essential.

Advertising Agency: Leo Burnett, Bangkok, Thailand
Creative Directors: Keeratie Chaimoungkalo, Sompat Trisadikhun
Art Directors: Thammarat Yunchalad
Copywriter: Santi Tubtimtong
Photographer: Chupcheevit
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Comments

ahpitt's picture

Can we have something out of the box of the box?

ahpitt
Activity Score 342
Art Director at Art Director
Bundy Agency's picture

No No No

you cant just take other peoples concepts (that have already been done 16 times) and then do another execution.

No

http://adsoftheworld.com/media/print/fabercastell_relativity

Bundy Agency
Activity Score 597
Art Director
Wordnerd's picture

it really sucks to see the same crap every few days! that's happening here?

Wordnerd
Activity Score 6692
Copywriter
ivan's picture

Do you resent that I post the same ideas? I think it's interesting to see how different teams art directed the same thing.

ivan
Creative Director at Ads of the World
mikelite's picture

I don't iVan. I resent the laziness of the creative team.

sidebar: new from Apple, the iVan...

http://mikelightman.com/blog

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

sloppy4's picture

no need to respond to that ivan. of course you posted it for a reason.
if people don't like what you do, tell them to get their own site.

sloppy4
Activity Score 1492
FlyingDogs's picture

Exactly. Plus, I think this is pure coincidence. Nobody would do a campaign if they've seen it before. Atleast not an agency like Leo, Bangkok.

-----------------------------------------
http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind

FlyingDogs
Activity Score 968
Copywriter
Wordnerd's picture

yes it is if you look at it this way. but it's also sad - one campaign shows just a few words per page, here you see a few pages per book. it's the same idea with (very) little modifications. besides i'm not blaming you or this site for anything. i'm taking aotw as a cuthrough from out there. and the fact, that so similar stuff appears in such a short time sucks

Wordnerd
Activity Score 6692
Copywriter
Killer Kowalski's picture

Same, same, but different!

Killer Kowalski
Activity Score 394
Copywriter
Arebehn's picture

true damn, true damn.

Arebehn
Activity Score 50
Prolam Young & Rubicam
Tripioso's picture

Well. I like it.

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

robottttrockkkk's picture

es igual al de faber castell... y menos chevre.

[ http://eltubedeyou.blogspot.com ]

robottttrockkkk
Activity Score 814
Copywriter at Quorum / Nazca Saatchi & Saatchi
phoamcor's picture

Perhaps if they had used a highlighter on an old awards annual they would have seen this ad.
OH TASTE THE DELICIOUS IRONY

phoamcor
Activity Score 1284
wiseguy's picture

i've seen this lately...

wiseguy
Activity Score 18
Creative Director
Javier Ramírez's picture
Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

cheza's picture

Does nothing for me.

cheza
Activity Score 100
Graphic Designer
lucciano marisio's picture

Buena idea

lucciano marisio
Activity Score 166
Copywriter |

Lu

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