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Sports bra

Published/Aired: 
January 2008
 Sports bra
 Sports bra

Description

Caption

Invented 1977. Because the girls should always run in the same direction as you.
Cadbury Thins. Invented 2005. Because every woman deserves 100% Cadbury chocolate with only 100 calories.
Now that's clever.

Advertising Agency: MacLaren McCann, Toronto, Canada
Creative Director: Andy Manson
Art Director: Erin Wendel
Copywriter: Lauren McCrindle
Illustrator: Ray Fenwick
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Drew Ovard's picture

The headline is based on a not so clever word pun. Weak.

Drew Ovard
Activity Score 28
djakuza's picture

hahaha "Because every woman deserves 100% Cadbury chocolate with only 100 calories." this is so fu*** great :)! great not clever but funny anyway :D

djakuza
Activity Score 517
Art Director
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