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Red October

Campaign
Agency Network: 
Published/Aired: 
February 2016
Sony:  Red October

Description

Print advertisement created by Y&R, Panama for Sony, within the category: Electronics, Technology.

Caption

The hunt for the [red] october.
Sony Bravia. Color like no other.

Advertising Agency: Cerebro Y&R, Panama City, Panama
Executive Creative Director: Jorge Heilbron
Creative Director: Rafa Arrocha
Art Director: Alberto Weand
Illustrator: Antonio Valdes
Additional credits: Demian Veleda
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Highest Rated

Guest's picture

Demian veleda did this ages ago, why are they doing the same campaign again,?
i know he is on the additional credits, but why doing the same campaign he did before with other examples?

Guest
Guest's picture

Does it mean our red is more complex.

Guest
tak's picture

Think it means it reproduces every possible shade of red. Colour like no other.

tak
Activity Score 23
Administrative
Guest's picture

Demian veleda did this ages ago, why are they doing the same campaign again,?
i know he is on the additional credits, but why doing the same campaign he did before with other examples?

Guest
Spoonfeederxxx's picture

This campaign feels like it is trying to be clever...

Weak!

Spoonfeederxxx
Activity Score 641
Copywriter
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