Pixelated, 3

Campaign
Agency Network: 
Published/Aired: 
June 2015
Sony:  Pixelated, 3

Description

Print advertisement created by JVG, Spain for Sony, within the category: Electronics, Technology.

Caption

Xperia Smartphones with Exmor® camera sensors. The best of Sony for the best of you.

Advertising Agency: JVG, Madrid, Spain
Creative Director: Javier Vallejo García
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Highest Rated

Arkadiusz's picture

It is unclear

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

elmarianchi's picture

lovely

elmarianchi
Activity Score 1253
Copywriter |

it's OK to have an opinion

T.'s picture

Cool campaign.

T.
Activity Score 1110

What's your ad telling the consumer?

kleenex's picture

interesting.

kleenex
Activity Score 57873
Web Designer/Developer
Temple's picture

Obscure.

Temple
Activity Score 11341
Creative Director
damnson's picture

Someone please explain.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

O2's picture

I thought I was the only one who was lost Damson.

O2
Activity Score 362
Copywriter |

There's a universe in every pair of eyes. Explore it.

Boboyen's picture

Are the boxes representative of pixels?

Boboyen
Activity Score 56
Graphic Designer at Charter House Nigeria
Arkadiusz's picture

It is unclear

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Dzsoi's picture

Most people don't know what an Exmor camera sensor is, so going the "smart" way is not good in this case.

By the way, I learned what Exmor means and still don't get it.
http://www.sony.net/SonyInfo/News/Press/201411/14-112E/

Dzsoi
Activity Score 8609
Copywriter
ttt's picture

Wtf...

ttt
Activity Score 252
Creative Director |

...

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