Description
Print advertisement created by Dentsu, Russia for Sony, within the category: Electronics, Technology.
Caption
An educated person reads one tree of books per year. Switch to e-books.
Advertising Agency: Dentsu-Smart, Moscow, Russia
Creative Director: Mikhail Kovalev
Art Directors / Illustrators: Minailova Anastasiya, Kirill Dikov
Copywriters: Katerina Kovaleva, Arakel Zatikyan
Producer: Firdinat Khakimyanov
Creative Director: Mikhail Kovalev
Art Directors / Illustrators: Minailova Anastasiya, Kirill Dikov
Copywriters: Katerina Kovaleva, Arakel Zatikyan
Producer: Firdinat Khakimyanov
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Jan 07, 2013 - 3:22tazyboy
good like the idea but maybe the art direction could be much better.
Art Director
Jan 07, 2013 - 7:20Roger Keynes
This feels like an embellished 'fact'... to justify the creative. Poor form.
Copywriter |
The Jobless Writer
Will Think for Salary
Jan 07, 2013 - 7:06pierrelastname
one visual is enough... why three visuals showing the same??
Copywriter
Jan 07, 2013 - 11:54mark3r
Why on earth are there three ads? It's a wonder how clients fall into paying three times the price for one execution. Not a bad ad, just aggravated by the clones.
Art Director at Scout
Jan 08, 2013 - 6:59philippertl
I like the idea, but the colours aren't quite my favourite, something just doesn't work.
Graphic Designer |
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