Description
Print advertisement created by Saatchi & Saatchi, Australia for Sony, within the category: Electronics, Technology.
Sony In-Car Audio Together with Bluetooth presents “Hey Sweetie, Don’t Forget the Milk.” Enmore Rd. Mike & the Mrs Live at the Crossroads. Friday 6.30 pm to 6.33 pm.
Hands free conversations through your sound system.
Creative Director: Steve Back
Art Directors / Copywriters: Vince Lagana, Steve Jackson
Illustrators: Ken Taylor, Daymon Greulich
I have to say reminiscent of the stuff done by aquent recently.
But having said that, it's still a pretty interesting take on the product.
even though the illustration/art direction is extremely good, the movie poster (or whatever this is) idea is too overdone.
AdArena: Sex Sells
http://www.adarena.net
Really great art direction but i agree, the idea is not really new.
they all look really nice. but this one looks a little too grand theft auto.
What's the relevance? Just using the movie poster style for style's sake?
They're in the style of concert posters. Because you can chat through your stereo the words of the conversation a billed instead of concert details.
I'm rather jealous of these.