Advertisement

Forbidden, 3

Campaign
Agency Network: 
Published/Aired: 
February 2017
Smoke Free Life: Forbidden, 3

Description

Advertising sells, we all know that. So tobacco ads on the streets sell cigarettes to everybody out there, including people under 18 y.o. And this must be kind of illegal, right? So here comes a simple question: forbid children to see the ads or remove the ads? Bulgaria is one of the last European countries where outdoor advertising of cigarettes is not forbidden. The campaign aims to make the authorities change the law.

Print advertisement created by the Smarts, Bulgaria for Smoke Free Life, within the category: Public Interest, NGO.

Caption

Advertising of cigarettes is selling kids cigarettes. Forbid them to see it or forbid it to exist?

Advertising Agency: The Smarts, Sofia, Bulgaria
Creative Directors: Bogdan Russev, Radoslav Bimbalov
Art Director: Pavlina Boneva
Designer: Natalia Nikolova
Copywriters :Bogdan Russev, Vesselin Trandov, Maria Makedonska
Photographer: Vassil Karkelanov
Production: Shoot!
Log in or register to post comments

Highest Rated

morse's picture

Good strategy.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

morse's picture

Good strategy.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture

Solid set of ads.

kleenex
Activity Score 58645
Web Designer/Developer
halaby87's picture

i like

halaby87
Activity Score 10496
Marketing Manager |

M.Halaby

Dzsoi's picture

I like the others more because of the lighter on this one.
It has to be subtle, otherwise these ads will also make children buy cigarettes.

Dzsoi
Activity Score 8609
Copywriter
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement
Campaign Submission
Upload Your Work
Get Featured on AotW
Submit Now