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Tree

Campaign
Agency Network: 
Published/Aired: 
August 2010
Smart:  Tree
Smart Print Ad -  Tree

Also From This Campaign 2

Description

Print advertisement created by Futatsu Industries, Norway for Smart, within the category: Automotive.

Advertising Agency: Futatsu Industries, Oslo, Norway
Executive Creative Director: Aris Theophilakis
Art Directors: Frode Bjerved, Niri Bøyesen
Illustrator: Børge Brendenbekk
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TommyO's picture

"And this is where we bury our cars."

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

Guest's picture

LOL! ha ha spot on... love the sarcasm and wit on this site : )

Guest
pierrelastname's picture

no no

pierrelastname
Activity Score 2869
Copywriter
Guest's picture

The first thing that comes to mind is Eco-Friendly cars.
If thats the product, the advertisement is spot on.

Guest
Guest's picture

wow...

Guest
pdabhinav's picture

???????????????????

pdabhinav
Activity Score 100
RadoubleJu's picture

seeing this i can understand the concept of both ads... really good art direction!! love it

RadoubleJu
Activity Score 152
Art Director at Student, Sirjana college of fine arts, lazimpat |

Make it simple..

sorgin's picture

awesome so simple and beautiful =)

sorgin
Activity Score 18
Graphic Designer at Target Ogilvy |

“El valor de las cosas no está en el tiempo que duran, sino en la intensidad con que suceden. Por eso existen momentos inolvidables, cosas inexplicables y personas incomparables.”

silvi's picture

SImple and boring

silvi
Activity Score 4170
Copywriter
Guest's picture

sum copy would make a difference

Guest
gioborde's picture
gioborde
Activity Score 1385
Art Director at LEO BURNETT |

GiBo

Guest's picture

Why spend a lot of money on great illustrations executing ideas the agency obviously have ripped off. (even the same car brand!!)
And then showing it of here... great job

Guest
thedesignaddict's picture

Totally forgettable. Wasted opportunity.

The newest Smart Car benchmark;
http://adsoftheworld.com/media/ambient/smart_bike_lock

thedesignaddict
Activity Score 5403
Art Director at Freelance
IRONWORKS's picture

Although is a been done ideas, but i prefer this illustration.

IRONWORKS
Activity Score 222
Graphic Designer at NagaDDB, Malaysia.
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