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Evil Costs, Blue

Campaign
Agency Network: 
Published/Aired: 
December 2010
Smart:  Evil Costs, Blue

Description

Print advertisement created by BBDO, Germany for Smart, within the category: Automotive.

Caption

Don't be scared of running costs.
Smart fortwo. Extremely economical.

Advertising Agency: BBDO Germany, Duesseldorf, Germany
Creative Directors: Toygar Bazarkaya, Ton Hollander
Copywriter: Alexander Busch
Art Director: Joerg Tavidde
Photographer: Jost Hiller (Notes)
Illustrators: Klaus Assmann
Account Supervisor: Dirk Spakowski
Account Manager: Sebastian Schlosser, Thanh Vu Tran, Michaela Huenlein, Guelcan Demir
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Highest Rated

mosho's picture

brilliant!

mosho
Activity Score 298
Graphic Designer at Graphic designer |

Mohamed El Mahdy
www.sketchescs.com

Guest's picture

very creative

Guest
jackmancer2017's picture

Art director did his job well!

jackmancer2017
Guest's picture

創意很贊

Guest
Guest's picture

just random.. very bad

Guest
shahidali's picture

It will get a good cut through in a cluttered media scenario but the visual of the evil is so overpowering that it takes away the focus from the main message. Also, the evil, to me, haven't been made associated with the running cost.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

mosho's picture

brilliant!

mosho
Activity Score 298
Graphic Designer at Graphic designer |

Mohamed El Mahdy
www.sketchescs.com

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