Advertisement

Child

Campaign
Agency Network: 
Published/Aired: 
June 2011
Skyguard:  Child

Description

Print advertisement created by Delineo, United Kingdom for Skyguard, within the category: Electronics, Technology.

Caption

Now there’s a better way to protect your loved ones
If you love them, protect them with Send4Help; the personal emergency service from Skyguard that you can access at the touch of a button. It’s like having a direct line to professional assistance and the emergency services, wherever and whenever you need it. Send4Help is suitable for every member of the family from children who are growing up fast, to independent elderly relatives or people with health concerns. Priceless peace of mind and 24/7 help, all for as little as £4.99 per month.

Advertising Agency: Delineo, Manchester, UK
Creative Director: Leigh Sheridan
Art Director: Leigh Sheridan
Copywriter: Phil Monks
Photographer: Guy Farrow
Log in or register to post comments
DiyaK's picture

very cute... simple and effective

DiyaK
Activity Score 6
copyslipper's picture
copyslipper
Activity Score 18
Copywriter
NicoCiego's picture

yep. pretty much.

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
tirthomitro's picture

guys, remember the TOYOTA "For overprotective parents" ad??

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

DeaconDeath's picture

Student idea.
Lazy art direction.
Lazy campaign.

DeaconDeath
Activity Score 25
Me in Montreal's picture

Wrapping people in protective bubbly plastic has been done before. And way better...

Me in Montreal
Activity Score 60
Creative Director at Palm+Havas
dean viii's picture

he whole bubblewrapping your kid was done by Toyota (I think Toyota) some years ago and was in Archive. And it was done 10 times better. This is just a bad layout with way too much copy. This looks like it's out of an 80s CA.

dean viii
Activity Score 1686
Creative Director
Taylormade's picture

"Now there's a better way" is possibly the laziest copy construct in advertising.

Taylormade
Activity Score 408
kleenex's picture

I like it, but do not love it.

kleenex
Activity Score 58141
Web Designer/Developer
vidya.shankaran's picture

Copy is bang on!

vidya.shankaran
Activity Score 724
joelapompe's picture

Done to death!

joelapompe
Activity Score 3906
Sarah80's picture

no please stop with pluriball!!!

Sarah80
Activity Score 207
Marketing Manager at Brand Manager
Advertisement
Featured Content

Latest Collections

Advertisement