The most beautiful football, Vucinic

Campaign
Agency Network: 
Published/Aired: 
July 2010
SKY:  The most beautiful football, Vucinic

Description

Print advertisement created by 1861 United, Italy for SKY, within the category: Media.

Caption

The most beautiful football is only in HD.

Advertising Agency: 1861united, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Federico Ghiso, Giorgio Cignoni
Art Director: Aureliano Fontana, Giorgio Cignoni
Copywriter: Luca Beato, Federico Ghiso
Photographer: Andrea Melcangi
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Highest Rated

F.Abboud's picture

Didn't like it; now since they did 10 executions, why not 11 and a special one with a coach! What about referees!! and shouldn't they add a special one for Sepp Blatter!

F.Abboud
Activity Score 218
Planner
Guest's picture

The most beautiful... but here i see also the less beautiful. So?

Confused.

Guest
atb2005's picture

1861 United:

How about you do 10 more??

atb2005
Activity Score 13547
Hibon's picture

football is not beautiful ... only rugby !!!! this idea is just OK but too many boring print's, they all look the same.

Hibon
Activity Score 3734

Simple ideas are the best !

Billoughsby's picture

Logically, don't you see more of a "warts and all" presentation of everything in HD? So are they suggesting the left hand guy in this series is more HD-real, or the right hand guy?

Billoughsby
Activity Score 5154
Art Director |

That's it.

Wordnerd's picture

you nailed it. hd isn't more beautiful - it's more details and better colours. this is stupid.

Wordnerd
Activity Score 6690
Copywriter
Guest's picture

It's advertising... not the true life

Guest
bloomonkey's picture

some of the pics are funny but the concept is boring for me, sorry.

bloomonkey
Activity Score 99
Graphic Designer/Aberdeen Journals |

"Never try teaching a pig to sing, its a waste of time and annoys the pig" - Robert Heinlein

AdsofChina's picture

Isn't 3D all the rage now anyway.
I like the idea, not very original though.

http://adsofchina.wordpress.com

AdsofChina
Activity Score 99
Marketing Manager at 23red |

Ads of China // 中国广告
http://adsofchina.wordpress.com

Guest's picture

confused too

Guest
jackmancer2017's picture

Works really well cause it's such a large campaign, nearly every top team is represented in this campaign, it'll attract some fans =)

jackmancer2017
F.Abboud's picture

Didn't like it; now since they did 10 executions, why not 11 and a special one with a coach! What about referees!! and shouldn't they add a special one for Sepp Blatter!

F.Abboud
Activity Score 218
Planner
spacemanghandi's picture

followed by all wiewers on the stadion... and so on and on... why stopped at 10?

spacemanghandi
Activity Score 156
Guest's picture

Non l'avrei mandata a un sito internazionale...

Manola F.

Guest
Migzter13's picture

they spent too much on this bullshit..

Migzter13
Activity Score 973
Graphic Designer at De La Salle University, Manila |

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

Guest's picture

keep working junior.

Guest
IRONWORKS's picture

Why so many?

IRONWORKS
Activity Score 222
Graphic Designer at NagaDDB, Malaysia.
Guest's picture

mirko torna e facce sogna'!

Guest
spacemanghandi's picture

no no no please. got the message at first ad. and it was confused. you want to say, without HD you se different - literally? c'mon

spacemanghandi
Activity Score 156
Hiperion's picture

Migtzer13:
"Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots)."

And you are a master? Come on, this claim is bullshit too.

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
LeeHarvey's picture

What a bunch of negative wankers here. I bet the campaign works like hell in Italy. It's always funny to see those arrogant Italian players made ugly. I like.

LeeHarvey
Activity Score 3043
Creative Director
Guest's picture

I agree. I am italian and I think it's a good campaign.

Guest
m.guney's picture

hmmm:)

m.guney
Activity Score 67
Copywriter
gunner_mkd's picture

This is nice comercial i like the idea of comparing HD(to watch the real nice player) with normal stream (like to watch the uglier version of it)
Overall 8/10

gunner_mkd
Activity Score 17
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