Skin Care

Published/Aired: 
October 2006
 Skin Care
 Skin Care

Tags

Description

This is a poster for a salon, advertising its skin-care services. It shows visually the transformation from unhealthy skin to smooth, healthy skin.

Advertising Agency: Interface Communications, Chennai, India
Creative Director: Suresh Kailaash
Art director: Jayaraman
Copywriter: Chandrachoodan
Photographer: Srivats
Visualiser: Pratheeb
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Mayday's picture

Great use of media. Dificult to
execute on a newspaper dor example.

Mayday
Activity Score 106
Copywriter
Jet Propulsion Lab's picture

Not unless the whole wrinkle effect/layout is photography and you put the type and logo over it. But this whole before-and-after, now-you-see-it-now-you-don't gimmick has been done to death already... Every once in a while this sort of thing pops up and it feels fresh when it really isn't. But I like it, because I get it.

Jet Propulsion Lab
Activity Score 10669
Copywriter
hadisyriani's picture

great!!!!
Mayday. Why do u need it on a newspaper???? it's a creative media!!!!!!

hadisyriani
Activity Score 165
Art Director at Saatchi & Saatchi Beirut-Riyadh
puck's picture

nice... simple, easy-to-understand, not all that appealing, but it's impossible to miss the point... well done!

puck
Activity Score 70
Graphic Designer
ashish's picture

i like it...

ashish
Activity Score 31
Other
sanjukappil's picture

simple and great!!!!

sanjukappil
Activity Score 14
Copywriter
mariayya's picture

Like the idea of the textures, but would have used less obvious copy, for instance, would have printed a face or pair of legs on each section and simply put "from" and "to".. That would wrap it up for me!

mariayya
Activity Score 150
Copywriter
adkutz's picture

Nice ad. less copy could have been another option. But this is a good ad. Clean artwork, simple copy.

adkutz
Activity Score 48
Copywriter
JELLYGOOSE's picture

Good work.

JELLYGOOSE
Activity Score 86
Copywriter
Claus Thaler's picture

Nice, but I´ve seen it before.
It was made as a print ad for the german magazine GEO reporting about beauty, you will find it here: www.kolle-rebbe.de, if you look under "Creation" and then "GEO". As far as I know it was made by the CDs S. Hardieck and C. Everke, AD was Katharina Heyn and Copywriter Matthias Ludyna.

Claus Thaler
Activity Score 32
Copywriter
ralph's picture

nice, by whoever made it.

ralph
Activity Score 70
Copywriter
Guest's picture

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Guest
Guest's picture

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Guest
vitiligo's picture

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vitiligo
Activity Score 2
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