Daisy

Campaign
Agency Network: 
Published/Aired: 
October 2009
Sisal:  Daisy

Description

Print advertisement created by Grey, Italy for Sisal, within the category: Public Interest, NGO.

Caption

Playing is fun if you don't push it too far.
Every game has its own rules. But there is one for all: knowing when to stop. Before it is no more fun. Excesses can ruin everything, even the most innocent and safe games. Sisal

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Head of Art: Francesco Fallisi
Copy Supervisor: Claudia Bavelloni
Art Directors: Francesco Fallisi, Andrea Pioppi
Copywriters: Claudia Bavelloni, Livia Cappelletti
Account Director: Germano Guerriero
Account Executive: Romina Cattaneo
Art Buyer: Virginia Salvucci
Photographer: Giacomo Biagi
Photographer Agent: DV Milano
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Guest's picture

Like it. Not sure about the copy.

Guest
Guest's picture

Where's the game here?

Guest
silvi's picture

next.
the only one that works for me is the first.

silvi
Activity Score 4170
Copywriter
everartz's picture

does putting things together as such make it an ad?

everartz
Activity Score 7613
Art Director |

| everartz |

john ler's picture

Great ! No doubt a poker addict would immediatly relate to such a strong message !

LOSERS !!

john ler
Activity Score 665
Creative Director at Euro RSCG Casablanca, Morocco
Roshan Quintus's picture

can gamblers understand this ? I cant

Roshan Quintus
Activity Score 665
Saatchi & Saatchi - Sri Lanka |

bite me

mikeelrapido's picture

Good text but bad execution..

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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Guest's picture

oh my god.. can any gambler explain this to me?
must be a gamler thing
I don't get this

Guest
Guest's picture

love it

Guest
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