Scissors

Campaign
Agency Network: 
Published/Aired: 
April 2010
Siemens:  Scissors

Description

Print advertisement created by McCann, Turkey for Siemens, within the category: Electronics, Technology.

Caption

Leave your comfort, go to an art gallery.

Advertising Agency: McCann Erickson, Istanbul, Turkey
Creative Director: Tarkan Barlas
Art Director: Murat Göktürker
Copywriter: Tarkan Barlas
Photographer: İlkay Muratoglu
Account Director: Ezgi Baripoglu
Account Manager: Selcan Soncul
Agency Producer: Kerem Ilbeyli
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Highest Rated

whatthefudge's picture

This is just depressing.

whatthefudge
Activity Score 1262
luispiter's picture

jajajaja.. but i dont like...

luispiter
Activity Score 2746
comunication
Blashyrkh's picture

Nope

Blashyrkh
Activity Score 32866
Art Director
shitmonk's picture

nice controller

shitmonk
Activity Score 455
everartz's picture

geez! whats wrong in turkey?

everartz
Activity Score 7571
Art Director |

| everartz |

shitmonk's picture

Actually many things are wrong here in Turkey and it's almost like this ad reflects the damaged psychology that lurkes in our society's sub concious. LOL, but İstanbul being the "2010 European Capital of Culture" and siemenssanat (siemensart) as a contemporary arts center, I tend to find this ad extra bad. I'm not sure if this has been printed, but If i participated in this campaign I wouldn't have put this up in Adsoftheworld. I also find the translation somehow strange and wrong. Go to an art gallery? If i find the original line, i will post what it is trying to say.

shitmonk
Activity Score 455
whatthefudge's picture

This is just depressing.

whatthefudge
Activity Score 1262
andyStock's picture

BORING!!

RIP McCann Erickson

andyStock
Activity Score 666
shortafella's picture

come on guys...you can't call this an idea:)

shortafella
Activity Score 1057
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

Adaddicted's picture

call it a disaster!

Adaddicted
Activity Score 3403
Art Director |

withalltherespects

imagineit's picture

this will not make people go to an art gallery I'm afraid!

imagineit
Activity Score 542
bloomonkey's picture

This doesn't inspire me to go to an art gallery, rather to buy a new controller, couch or telly. I think a campaign about an art gallery should centre around inspiration, seeing new points of view, learning something you didn't already know etc... rather than telling someone that they are lazy and should get off their arse, which is what I get from these set of ads. In my view a positive approach is always better than a negative one.

bloomonkey
Activity Score 97
Graphic Designer/Aberdeen Journals |

"Never try teaching a pig to sing, its a waste of time and annoys the pig" - Robert Heinlein

Wordnerd's picture

ouch

Wordnerd
Activity Score 6620
Copywriter
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