Vespa

Campaign
Agency Network: 
Published/Aired: 
May 2010
Shun:  Vespa
Shun Print Ad -  Vespa

Also From This Campaign 2

Description

Print advertisement created by Grey, Italy for Shun, within the category: Food.

Caption

Shun Itasian Restaurant

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Head of Art / Art Director / Post Production / Illustrator: Francesco Fallisi
Copywriter: Francesco Emiliani
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Highest Rated

alvinivanicko's picture

Good sense of the illustration, Concept very '90: two things mixed up.
But the result is charming.

alvinivanicko
Activity Score 263
Graphic Designer
atb2005's picture

Wonderful illustrations; nicely reflect the Itasian culture :-)

atb2005
Activity Score 13547
MindDrift's picture

If you think of it, the concept is nothing original. They mixed two things, one Italian and one Japanese.
But I like the fact they incorporated the Vespa in a painting, instead of just showing a Japanese man on a Vespa. It's a very nice execution.
Sometimes the big idea is in the execution.

MindDrift
Activity Score 1164
Art Director
atb2005's picture

You are right that the concept is nothing original. I was actually going to say that in my first post. Sometimes, however, simple "unoriginal" things work best.

atb2005
Activity Score 13547
alvinivanicko's picture

Good sense of the illustration, Concept very '90: two things mixed up.
But the result is charming.

alvinivanicko
Activity Score 263
Graphic Designer
ek kanya's picture

good to see well art-directed ad. these days most people seem to be getting away from print.

ek kanya
Activity Score 814

am an advertising junkie | read my flog at http://www.desicreative.com/forum

esteb's picture

Two mixed things..
Very lazy, very basic.

esteb
Activity Score 671
art
the_guest's picture

it is simple and effective, with a lovely art direction. not the greatest of ideas, alright, but who cares?
thumbs up.

the_guest
Activity Score 173
Billoughsby's picture

There are times when a splendidly achieved pastiche is way better than something "all new." Nice capture of trademark look/style with a splash of dry humor.

Billoughsby
Activity Score 5154
Art Director |

That's it.

capywriter's picture

best in this campaign, the Vespa is more typically Italian than just soccer

capywriter
Activity Score 5513
Copywriter at Freelance
Guest's picture

well... nothing.

Guest
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