Description
Print advertisement created by H2O, Guatemala for Shinola, within the category: House, Garden.
Shining shoes for 80 years.
Creative Director: Julio Orozco Lanena
Art Director: Nelson Hernández
Copywriter: Julio Orozco Lanena
really very bad!!..and so dated!
look who's watching!
Is it wrong to use vintage images for a "history" campaign? I thought it was hilarious when I got it.
We have to ad shoe shine to the hot food, condoms, diet products, travel agencies and budget hotels.
What....?
Tweet tweet: @ThisAbility
i don't know if that's totally true about hot foods, condoms, diet products, travel agencies and budget hotels. no doubt you're right in that a lot of work has been done in those categories but in a way, it's almost more of a challenge to do something great. so if you do, you can be a hero. and of course, people will think it was easy and disrespect you for it because they'll think "i could have done that".
that said, i don't know how i feel about these ads. i guess they're alright. they're certainly simple. but i think there's a bigger idea out there than "wow what a shine."
neil levy
at least it's artsy and brave. not exactly my cup of tea aesthetics or consumer wise though... but the SHINE is in the product, so nothing wrong with that
izmild
http://uniquetvcomm.blogspot.com
at least for grap attention...
please, don't tell me these are reflections coming from shoes again.
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