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Color Chips, Baby Toy

Campaign
Agency Network: 
Published/Aired: 
May 2010
Sherwin-Williams:  Color Chips, Baby Toy

Description

Print advertisement created by McKinney, United States for Sherwin-Williams, within the category: Industrial, Agriculture.

Caption

Make the most of your color with the very best paint.
For exceptional coverage, rich color and results that last, ask Sherwin-Williams.
Find the perfect shade at your neighbourhood Sherwin-Williams store or sherwan-williams.com/color.

Advertising Agency: McKinney--Durham, NC, USA
Chief Creative Officer: Jonathan Cude
Group CD / Art Director: Ellen Steinberg
Paper Artist: Matthew Sporzynski
Art Director: John Hagerty
Copywriter: Jenny Nicholson
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Highest Rated

atb2005's picture

I like it too. I suspect that some people are missing the "twist" here. View the photos large and you would notice that all these objects are made of paint swatches, not just some colorful pieces of paper. Copy is wonderful. Great job!

atb2005
Activity Score 13557
Tommy G.'s picture

Ha! Very nice, strange animal but funny.

Tommy G.
Activity Score 897
Graphic Designer at Job seeking
Luis Maram's picture

Great campaign. Simple and clear. This in particular is fantastic. If I have to paint my son's room definitely think of this brand.

Luis Maram
Activity Score 252
Marketing Director |

Luis Maram
http://blog.luismaram.com

sam009's picture

fantastic work

sam009
Activity Score 9
Graphic Designer at Chandigarh, India
atb2005's picture

I like it too. I suspect that some people are missing the "twist" here. View the photos large and you would notice that all these objects are made of paint swatches, not just some colorful pieces of paper. Copy is wonderful. Great job!

atb2005
Activity Score 13557
Adaddicted's picture

credit goes to Matthew Sporzynski.

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

capywriter's picture

These are ok, but the tv commercial for this campaign is really beautifull and actually brings color to life. It is selected as 'Today's best ad' on Pièce de Pub du Jour.
You can check it here: http://tinyurl.com/3ypdz6e

capywriter
Activity Score 5512
Copywriter at Freelance
michelangelo's picture

fresh idea, fresh execution

michelangelo
Activity Score 660
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