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jazarah's picture

hahahahaha

jazarah
Activity Score 1262
wmathovani's picture

nice:)
just a few thoughts:
1. i think you don't need to mention "permanent"
2. also, will look nicer if you crop it tighter (lose the pen cap and stapler)

wmathovani
Activity Score 2
Other
bknowlden's picture

I don't think a crop is necessary (it's personal preference). But i totally agree that strategically you can boil your message down even more by ditching the "permanent".

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

Tincho's picture

Agree.

I like this one by the way.

Tincho
Activity Score 1093
Art Director
breakula's picture

lov it. brilliant idea and execution!

breakula
Activity Score 6
Advertising Agency
troika02's picture

funny and nice.

outstanding!

troika02
Activity Score 212
Graphic Designer at Graphic Designer
krautland's picture

wrong client. this ad is about a cop being stupid, not a marker.
the art direction is weak, too. crop it tighter, see how much information you can take away without the message being lost.

krautland
Activity Score 3216
Art Director at erm... no calls please.
unaquestionediali's picture

are u american?

unaquestionediali
Activity Score 484
Copywriter |

-----------------------------
in advertising SCRIPTA VOLANT
-----------------------------

klaussnow's picture

agreed, who the hell has time to waste deciding to la-dee-da draw out a fingerprint? besides i'm not getting 'permanent' as much as 'fine tipped' (for details)

klaussnow
Activity Score 1645
Art Director |

... its already been done...

Bye's picture

"who the hell has time to waste deciding to la-dee-da draw out a fingerprint?"

Are you seriously asking that question?

Bye
Activity Score 1464
Disco Munky's picture

I know right?

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

everartz's picture

but still hell of an idea .. like it :)
--
Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

Kateter's picture

lovely stuff!!!!!

Kateter
Activity Score 2029
Copywriter
copycop's picture

On one hand, it's a bit funny (stupid cop, for sure!). On the other hand, I'm not sure it's such a brilliant demo.

copycop
Activity Score 106
oyunger's picture

Smart. but your message is not permanant your message speaks more to the fact thats its and exacting fine tip

oyunger
Activity Score 26
Art Director
judy.y's picture

I like it :)

judy.y
Activity Score 79
jungle boy's picture

brilliant!

jungle boy
Activity Score 196
Triton communications, Mumbai
BFB's picture

I love it! Will be in my head for a while

BFB
Activity Score 936
Copywriter
LeeHarvey's picture

Well done Dennis, Ratko and Thomas!

LeeHarvey
Activity Score 3045
Creative Director
Jumo's picture

Excellent !!

Jumo
Activity Score 592
Art Director |

Jumo

Dick Huges's picture

awesome

Dick Huges
Activity Score 937
Copywriter
dragonize's picture

That's pretty clever.

dragonize
Activity Score 8
Freelance website designer
chikirom's picture

REALLY NICE!

chikirom
Activity Score 133
Creative Director |

Chikirom

JFDreamer's picture

I don't get it. Please someone.

JFDreamer
Activity Score 176
BBDO - Perú |

keep smilling

johnson's picture

nice

johnson
Activity Score 45
pankajadsoftheworld's picture

Award winning ad, Extra fine should be first

pankajadsoftheworld
Activity Score 433
Illustrator
rockdboat's picture

Done good. Maybe 'permanent' coz they stash fingerprints for future ref... but wait, they're all scanned in nowadays?
And yeah, Kris, right on: if he and the 'cop being stupid' guy are seriously asking anything, we've got trouble!

rockdboat
Activity Score 16
Other
Maliheh's picture

artistic cops

Maliheh
Activity Score 79
Graphic Designer at graphic designer |

wt da?

shripad's picture

good idea

shripad
Activity Score 25
visualiser
laksh08's picture

good job

laksh08
Activity Score 111
MUMBAI, INDIA
Melagraphical's picture

They should partner up with another company by showing the same scene in a different angle and, there you go! You can also advertise lenses or glasses! :)

Melagraphical
Activity Score 16
capywriter's picture

To me this doesn't communicate the idea of a 'stupid cop'. It shows me how much you would like to write with such a precise pen... actually enjoying to spend more time than with a simple stamp... and off course the result will be even better ;)

capywriter
Activity Score 5512
Copywriter at Freelance
Fingerprint Nerd's picture

It's funny at first glance but he's drawing the wrong finger on that space on the card. The thumb goes on the very left. Also, those are the rolled prints in the blocks so the prints should be wider than a normal print, the prints he's drawing are plain impressions which go on the bottom of the card.

Fingerprint Nerd
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