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Crocfrog

Campaign
Agency Network: 
Published/Aired: 
April 2013
Like
63
Views
10564
Sete Léguas:  Crocfrog

Description

Executive Creative Director:João Livi

Print advertisement created by Talent, Brazil for Sete Léguas, within the category: Fashion.

Caption

Any danger becomes smaller.

Advertising Agency: Talent, São Paulo, Brazil
Creative Directors: Felipe Luchi, Philippe Degen
Art Directors: Felipe Lemes, Bastien Grisolet
Copywriter: Arturo Marenda
Photographer: Carioca
Illustrator: Carioca
Additional credits: Marcio Utsh, Erick Sobral, Rafael Barajas, Jean Luc Chirio, Marie Dathana
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Highest Rated

Peter Frank's picture

nice cgi

Peter Frank
Activity Score 532
thedesignaddict's picture

Conceptually speaking, this train should never have left the station.

thedesignaddict
Activity Score 5403
Art Director at Freelance
MindDrift's picture

Too late, it has reached its destination. Great ad.

MindDrift
Activity Score 1166
Graphic Designer
certaintly's picture

an example of a brilliant execution compensating for a weak concept

ive noticed brazil has a lot of this.

hell, it was so good i didnt even care about what the product was, i just looked at the tag.

what IS the product? clothing? how does this relate to clothing?

crocodile jackets? from crocs to jackets? from dangerous to not?

certaintly
Activity Score 3988
Jackbr's picture

Good concept.

Jackbr
Activity Score 1500
Art diretor |

JackBR

Peter Frank's picture

nice cgi

Peter Frank
Activity Score 532
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